September 17, 2012

Baume & Mercier had always focused on the long-lasting elegance and leading fashion trend

Because its foundation, Baume & Mercier had always focused on the long-lasting elegance and leading fashion trend. In 1987, Baume & Mercier firstly introduced its Linea collection. It has created a furore because its debut. The 12 Arabic numeral hour markers on the bezel immediately became the most unique feature of Linea series. And this feature continues today. There is no doubt that Baume & Mercier Linea watches blend fashion style and feminine charm. It becomes the best symbol of individuality and taste.

The generous round case of Linea watch gives wonderful surprises in design and wear. It brings memorable microcosm for women. The design concept of replacing strap brings diversified choices for Linea series. The colored leather or satin strap perfectly reflects the latest fashion trend. The easy-replaceable feature makes Baume & Mercier Linea watches the most popular women’s watches for daily wearing. For those wearers who love metal watches, Baume & Mercier also prepares the artistic polish / satin polished stainless steel bracelet with triple folding safety clasp, which perfectly echoes with its case. This is a fine watch model. It is not only fashionable in design but also gives wearer the incredible comfort. As female’s creative character, the style of Linea watch represents in different sizes or inlaid diamonds, playful, charm, elegant or rebellious. But its enduring qualities will never change.

In this year, Baume & Mercier introduced 32 mm watch for its Linea collection. Considering the different demand of women for timepieces, it prepared quartz and mechanical models. The bright colors are also the biggest feature of new Linea watches. Two models come in SS case, diamond or stick markers. One is teamed with a purple leather strap with pink lining. And the other one comes in white leather strap with blue lining. The third SS model has a rose gold bezel and brown leather strap with orange lining. And of course, there is stainless steel or two tone bracelets.

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